WordPress Web Development: The Rouge Way

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Our Mission – to make better websites

Rouge is a specialist WordPress web development agency. We are a rather nerdy team of website developers, designers, project managers and digital strategists. We have been brought together by one common goal – to create websites that make a real difference. We make better websites.

WordPress Web Development

First and foremost, we are a WordPress development agency. Almost every project – website or web application – has WordPress at its core. We are WordPress experts. We’ve built and we manage hundreds of websites for national and international clients who choose WordPress to deliver their messages, services and streamline their business workflows.

Bespoke Open Source Web Development

We tackle a broad range of website development challenges. This could be a clever technical start-up, a not-for-profit organisation, a public sector health website, an educational establishment, or a going-places tech company.

If we have a niche web development area, it is tackling the tricky, unusual or interesting project that your typical design agency would have to outsource or avoid. Not us.

By filling a room with like-minded developers and designers, we are able to craft websites and web applications that meet the specific needs of your visitors and provide them with the optimum website experience.

Developing digital experiences that perform

We have been doing this for a long time (some of us since the invention of the internet itself). Over this time, we have continually adjusted our website development process to meet the needs of our clients. Twenty plus years is a lot of learning. So, we feel we can confidently state we offer a website development service like no other:

We hold an ISO 27001 for information security to ensure that we fully protect your data, your project, and your website. This best-practice system provides our clients with peace of mind when it comes to the long-term health and security of their websites.

Yep, this is a rare thing for an agency to have, but we put quality assurance high on our list.

In-house. Never off-shored
Accuracy, communication, efficiency, and quality – all optimised by having our development team work directly with you. No third parties, no hidden teams, no stress.

Full Quality Assurance and Quality Control throughout
We use our Project Hive for this. It’s a series of online, secure, shared documents. Where we record and communicate throughout every website project.

Your own dedicated Project Manager
Guaranteeing success throughout the Rouge process.

Checklists, documentation, sign-offs, and milestones throughout
We’ve borrowed this from the automotive industry. Your website is peer-checked and reviewed at every stage.

A clever combination of Waterfall and Agile project management
A flexible and human-focused approach to project management delivers project success. Budgets are controlled but room is left for opportunity and imagination.

We build in measurable KPIs from the start
By front-loading every project with a Discovery Phase, we are able to meet and surpass your requirements for any website development project we deliver.

System integration – websites that do stuff

Our development team are expert at integrating third-party services and database connectivity.

This means that your website becomes what we call, ‘a website that does stuff’. It could be the cornerstone of your business data operations. It could be connected to your marketing CRM. It could be anything you need it to be.

One thing it won’t be is a static, two-a-penny template website. A website developed by Rouge is always targeted, ambitious and useful.


Explore some of our top-drawer WordPress websites, or give us a call to kick-start your high-performing WordPress website project.

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