Our approach to WordPress website development
When a client comes to us needing a beautiful, responsive, easy to edit, content manageable website, WordPress more often than not is our tool of choice. We offer a variety of powerful, secure content management systems from simple HTML editors to bespoke enterprise level content management platforms. WordPress occupies a surprisingly board middle ground. WordPress themselves tell us that their system runs more than 17% of the web and wordpress.org has more downloads than all the other open source CMSs put together (some 68%). As WordPress becomes more mature its reach extends and it’s now used regularly for developing complex portals and even web applications.
For us, the power of WordPress comes from its simplicity for content editors, its flexibility for designers and its available toolkit for developers. We can deliver you a bespoke design on a secure, reliable foundation that we can build exciting functionality on top of, either with the use of the tens of thousands of available plug-ins or from bespoke development by Rouge’s in house WordPress web design and development team. This means that we can get your project moving quickly and efficiently – briefing, planning, designing, developing, testing, hosting and supporting your web project without fuss.
The Rouge creative web design and web development team have built over 300 websites in the last 15 years. Have a look through some of our web design and web development work.
Why a WordPress website from Rouge?
We do it fast.WordPress is a very easy to setup and mange content management system. This means that when a client comes to us with a crazy deadline, more often than not our approach is to look at WordPress as the starting point. Our record time for a full business site, from initial briefing to website launch, is just two weeks! Here’s that example: citilogik.com
We’ll make you a feature rich website.WordPress and its extended family of plug-ins and frameworks allow us to quickly and cost-effectively build websites that do things. Ecommerce, events, galleries, forums and much more. In fact, WordPress has over 41,000 plug-ins, free and ready to install at the click of a button.
We look after you.The launch is just the beginning. Once the website has been created and delivered, we offer a training session with training notes and ongoing access to our design and web development team to support you in keeping your website fresh and relevant.
You can spread the cost.Due to popular demand we have developed and launched a service that allows you to have a bespoke WordPress website designed, built, supported, and paid for in monthly instalments (with a small deposit). We’ll even give you a website refresh after two years if you continue your agreement with us for another two years! For more information about our subscription based, flexible payment services, please get in touch.
- Highly flexible and powerful
- No licencing fees
- SEO and Google friendly
- Simple to setup
- Easy to extend and customise
- Inherently secure
- User friendly for non-technical content managers
- Mobile Friendly
- Easy to upload integrate multimedia files
- Easy integration with other services and technologies
- Easy to host
- Multi-user capability
- Regularly updated
- Huge community of likeminded people
- Consistent admin interface between sites – easy to learn
- Countless online tutorials and forums
- Social – Twitter and Facebook integration
WordPress sits at the smaller end of our set of professional content management services. It’s really very good for start-ups and entrepreneurs who want a low-cost, low risk site that looks a million dollars. WordPress is also the mainstay for smaller businesses that simply don’t need a technically sophisticated website or a web application. This is not to say that WordPress can’t be a sophisticated tool, it’s just super easy to setup and work with and great for smaller sites. This ease of use allows us to offer lower costs and faster timelines.
The web development team at Rouge look at each client, brief and business problem with fresh eyes. We use other tools and technologies to apply the most appropriate solution. We are also big fans of the award winning content management system, Drupal, which sits in the middle ground of our offering. Drupal is a content manage platform and starting point for more heavyweight websites and web applications. Like WordPress, Drupal is an open source (PHP based technology) and benefits from a huge community of contributors and contributed modules to extend its functionality. When it comes to database connectivity or big business integration, Drupal really makes things fly.
If your project is so specialised that an existing CMS (like WordPress or Drupal) can’t be made to work for your particular requirements, then we’ll custom code your website or application. This is where our developer’s juices really get flowing.
Whatever your need, we’ll always work with you to suggest the appropriate solution for your business both now and with the future in mind.
Five SEO mistakes not to make in WordPress
At Rouge we understand the appeal of WordPress, some of our clients even going so far as to specify that we must build their site using this free, open source software. We are quite happy to do this, but in some cases it is not the right course and we always tell our clients if this is the case. Read more >>
WordPress vs Drupal for ecommerce
If you are interested in having an ecommerce website for your business, you have several options. Many people opt for a third party service, such as BigCartel, to host their websites during the early days, but the lack of control that these third party services offer is problematic for any company that wants to run a more fully featured website. If you want to be able to add content, run advertising, or customise your website extensively, then you would be better off using a self-hosted ecommerce solution. Read more >>