Exhibition Design

Exhibition Graphic Design

Trade shows are an important part of a company’s presence, but with only a passing moment to catch attendees attention, exhibition stands need to give people an immediate reason to approach their representatives, over others.

With the right messaging and imagery, combined with brand graphics, we at Rouge make sure that someone walking past, stops, takes notice and steps onto your stand.  

We work with companies to give their exhibition stands some much needed pizazz. From full event concepts through to clever pull-up banners. Rouge exhibition graphics stand out.

Get more leads at your next trade show with high-quality, attention-grabbing, ‘come-to-me’ stand graphics designed by Rouge.

Exhibition design

When creating a brand, we consider how and where that logo or brand graphics will be used. Obviously how will it look at a small size on the website, but also, how will it look when blown up to exhibition size.

We create high-quality artwork with the right graphics and the right messaging that captures people attention and draws them into the stand. 

To create beautiful and effective exhibition graphics, there are a few rules we follow:

• Messaging

  Primary messages need to be short enough and of a suitable size to be quickly glanced at to draw people in. We are experts with words and create suitably snappy messaging headlines.

• Image Quality

  Exhibition graphics will not usually be seen in close up detail, as you would with a brochure, so the resolution can be lower than a smaller printed piece, but that does not mean you use sub-standard imagery. We ensure our graphics are sharp, clear and vibrant.

• Hierarchy of information

  Event delegates are bamboozled by lots of stands. We create carefully considered designs and messages that resonate with your target customer’s needs. It is a bit like fishing. This visual messaging is the tasty-looking bait. Once they approach the stand, smaller messages and details come into view that gives them further snippets of information, until your sales team catches them in their net.